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Whether you are participating in a debate, at a community forum or communicating with the media, your most important objective should be to make your point clear and memorable.
The following are three simple and effective techniques to make your point clear and create sound bites and quotable statements:
1) Speaking well is not necessarily the same as writing well. When speaking, use the verbal colon to draw attention to your main point and create a sound bite.
You would write,
The important point I want to make is that de
Millennials are defining themselves as a politically engaged, tech-savvy, and diverse generation.
Young volunteers are fueling political campaigns, too. In 2006, campaign strategists for sever
Let's say your opponent is bringing a big shot in from out of town. It's a last minute event, a rally designed to drum up support and raise money. He's a big figure with your opponent's base, but he's also a polarizing figure in your district.
If your campaign has the right tools in place, you can use this.
You don't have much time, the event in a couple days. You need to rally your own supporters and get them motivated to protest the event. Email is a great way to get
Many will say, having an ”elect able” candidate. Many will answer successful fundraising. Many will answer GOTV or get out the vote. The reasons for these choices may be obvious.
However, we believe that the most important aspect of the modern campaign is ”targeting.” You see, any candidate can be ”elect able,” if you are able to target those who will support that specific candidate. And, every fundraising effort will be more successful if you are able to