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Featured Articles From Our

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Howard Dean's Screaming TV Blunder

Gail Hogan

In many Presidential campaigns, there is one major blunder that is hammered home by the media, and that incident often ends that person’s presidential bid.  Some classics: Governor Dukakis wearing a helmet and riding the tank;  Senator Muskie crying at a news conference after a newspaper printed derogatory statements about his wife, and the classic, Senator Gary Hart and his playboy antics on that aptly named boat, “The Monkey Business.”   This year it was the Howard Dean Iowa pep rally, now dubbed the “I Have a Scream” speech. 

Whether you believe Howard Dean

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Reputation Management

Bill Patterson

The Newest in Public Relations  

Success does not happen overnight but failure often does.  Critical moments for business and other organizations will never go away, thus the effort to control negative situations continues to become more sophisticated.  “Reputation management” is the newest buzz phrase in the public relations field and for those of us long involved in crisis management, this new phrase seems likely to stick.

In fact, among those who maintain a practice in crisis management, it appears that what we have been doing all along is

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Overcome your Fears & Become a Great Speaker

Randall P. Whatley

All the great speakers were bad speakers at first. - Ralph Waldo Emerson, 1860

You are already a great speaker. You give great presentations every day.

Think about how often you successfully communicate your ideas to loved ones, co-workers, or acquaintances. You make a simple point. You choose language that they understand and to which they can relate. You answer their objections satisfactorily. You close with them agreeing to do something you want them to do. You just employed the great elements of a successful speech.

Then you are asked to speak to 15 people about a s

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Tilting the Playing Field: Voter ID & Turnout

Jim Ross

It is one of the great political clichés, the day before an election an analyst says about a race, “it all depends on turn-out.”  That statement is true, but voter turnout is much like Mark Twain said about the weather, everyone complains about turnout but no one does anything about it.  For Gavin Newsom’s mayoral campaign we did something about turnout. 

In December of 2003 while managing Gavin Newsom’s mayoral race we identified the need to effect turn-out in his favor in order to win the election.  San Francisco’s mayoral elections are traditionally close and ver

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Professionally OP-Researched Campaigns Are Better Campaigns

Terry Cooper



There are many, many reasons.  Some of the principal reasons relate to this basic fact:  The function of opposition research is to help your campaign communicate how and why you'd be the best candidate the voters could choose to seize the opportunities and solve the problems that confront your jurisdiction. 

When done wrong, opposition research can cause your campaign headaches, including fatal headaches.  Done right, though, opposition research will be a major contributing factor in your victory. 

An election is a choice.<

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Distributed Campaigning

Benjamin A. Katz

Politics & the Internet in 2004 

In the 2004 election cycle, websites, email and online fundraising assumed a growing prominence. In each of these areas, new high marks were established in both volume and audience-reach.

However, 2004 also saw the emergence of a powerful new set of web-based tools that I have come to call Distributed Campaigning. While these second-generation Internet tools could eventually prove even more valuable than on-line fundraising, they also have the potential to inflict serious damage to a campaign.

What is Dis

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